An encyclopedia describes this global corporation as the biggest retailer of sports footwear in the United States, making it nearly hard for it to sell counterfeit shoes.
Since opening its first store in 1974, Footlocker has built a strong reputation for its brand with over three thousand retail locations across the world.
You may discover various kinds of shoes at Footlocker, including Nike, Adidas, Reebok, Converse, Vans, Puma, and other well-known shoe brands. Shoes are available for men, women, and children. Footlocker sells only AUTHENTIC shoes.
Do Footlockers sell fake shoes? If you believe Footlocker sells counterfeit shoes, or if you’ve read someplace or been told by someone that the shoes offered at this chain store aren’t authentic, you’re not alone. This essay, on the other hand, was written particularly to address this issue.
First and foremost, what is Footlocker?
Knowing more about this organization will help you comprehend why they are unable to offer counterfeit shoes. Before we go into who they are, it’s important to understand that Footlocker isn’t your typical shoe store.
This is a corporation that knows business ethics and takes its operations very seriously, with thousands of chain outlets all over the world.
Their footwear is acquired directly from official shoe brands. As a result, the chances of purchasing a fake pair from one of their stores are practically nil.
Footlocker is much more than a retail chain. It’s a footwear and apparel company that specializes in unique styles. They sell accessories for men, women, and children in addition to shoes.
It is the Venator Group’s flagship shop, which was previously known as Woolworth Corporation. Venator Group had achieved $6.6 billion in revenues as of 1997.
Footlocker, Lady Footlocker, Kids Footlocker, Sports Authority, and Champs are all under this corporation’s control at the time. All of these stores account for more than 40% of the athletic footwear market in the United States.
Nordstrom, Niketown, Footaction, and Herman’s Sporting Goods are some of its competitors. Footlocker continues to be the most popular store among all of these others. Is it clear where I’m headed with this?
Since the day I was born, Footlocker has been a household name. They were the first official vendor of UEFA Champions League merchandise.
Major soccer, baseball, and football leagues have all been sponsored by the company. They’re also a part of the National Basketball Association.
These collaborations aren’t just marketing tactics; they’re also a type of recognition. It’s impossible for a corporation to link itself with such respectable organizations only to offer counterfeit shoes.
Footlocker is expanding across the globe. They recently expanded into Asia, opening three outlets in Malaysia, Hong Kong, and Singapore.
According to a Forbes article, they also teamed with Alibaba’s Tmall as a way to target the Chinese market.
When entering new markets, the corporation is very cautious and tailors each of its stores to the residents’ likes and preferences.
Footlocker recognizes the diversity of cultures, which is why they stock more of a particular shoe brand because it is popular among the locals. They would not, however, sell counterfeit shoes.
Footlocker wouldn’t sell fake shoes for these reasons
Now that you know what kind of company Footlocker is and what amount of success they’ve achieved over the years, let’s look at why this company would never consider selling counterfeit sneakers.
They would lose a significant number of clients
It would be inappropriate for a corporation that has worked so hard to establish itself in practically every market to offer counterfeit shoes.
The first consequence of this is that many of their customers would avoid the brand. No one wants to put on a pair of phony Jordans.
To make problems worse, we don’t want to pay full price for a phony good. Selling fake shoes would cost them a lot of money in the long run.
It would permanently tarnish their image
Selling fake shoes would jeopardize a brand image that had been built over two decades. There is no way to beat customers if their reputation is tarnished.
Partnerships with shoe brands would be terminated
Do you ever wonder why Footlocker has practically all shoe brands and styles? It’s because they’re in a partnership of some sort.
They obtain their shoes directly from brands like Gucci and Adidas. Then you’ll be able to sell these shoes at retail prices.
Most of these shoe companies will not want to be affiliated with this store if they are found to be selling counterfeits, and will end their association with them.
Everyone in the shoe industry would lose faith in Footlocker
Relationships are the lifeblood of the shoe industry. All of these connections are ruined when counterfeits enter the picture. Footlocker would lose the faith of both manufacturers and consumers, and their era would come to an end.
They’d be forced to file lawsuits, which would bring them to their knees
Lawsuits are the last thing that might bring them down. If you acquire a pair of counterfeit shoes from a merchant without realizing it, you have the right to sue them for fraud.
Lawsuits would waste a lot of time and money for a large corporation like Footlocker.
So, given all of this, do you believe Footlocker’s CEO, management team, and board of directors would consider introducing counterfeit sneakers into their stores?
How to recognize fake shoes
Whatever the case may be, we cannot totally ‘trust’ Footlocker to always sell genuine footwear. After all, it’s a business like any other, and mistakes happen.
Would you be able to tell the difference between an authentic and a fake shoe if they have counterfeit shoes in stock?
Here are a few pointers to help you recognize phony shoes quickly. So that even if you don’t buy your shoes from Footlocker, you can recognize the difference and avoid buying a knockoff.
- If the seller isn’t authorized, there should be some red lights raised. The branding and look of all Footlocker locations are the same. Be wary of illegitimate merchants who call their stores footlocker or something similar to the brand.
- Never buy shoes that are significantly less expensive than the initial pricing.
- Is there anything unique about the box or packaging? Proceed cautiously.
- Always have an idea of what kind of shoe you want to buy. Visit the brand’s website to acquaint yourself with the shoe design before attending any Footlocker location. If the shoe looks different at the store, it’s a fake.
- Look for labels that are genuine. Popular brands like Nike and Gucci always have their signature logos inscribed on their shoes. Examine these two and see if they correspond to the original label’s name and logo. Determine the shoe’s serial number if possible.
- Feel the high-quality materials used. You can tell if a shoe is genuine or not just by looking at it and touching it. The majority of fake shoes are made of low-quality materials. The stitching will be riddled with errors.
- Always keep an eye on the weight. Fake shoes will always be heavier and more rigid than genuine shoes due to the usage of low-quality materials. Before you pay, double-check.
- Examine the insole and the outsole. If they both appear to be cheap, they’re probably knockoffs.
What if you’re looking for shoes on the internet?
Because Footlocker sells shoes online as well, here are some pointers to assure you purchase genuine footwear.
- Confirm the legitimacy of the vendor, just as you would when buying sneakers from a physical Footlocker store. Footlocker has its own website where you may place orders and have them delivered in this situation. Make sure you’re on the official Footlocker website.
- If it’s a different merchant, do some research on them, read reviews, and find out more about them. Scammers are always easy to spot if you investigate their methods further.
- Examine the costs. It should be economical but not excessively so.
- It’s a fake if a sneaker is available for purchase before its official release date. It’s best to avoid it.
- When the shoes arrive, do the steps outlined above to verify that they are genuine. If they’re phony, return them as soon as possible and request a refund.
Because we live in a time when consumers are more informed and aware of their surroundings, unethical businesspeople have devised methods to make counterfeits more difficult to detect.
The days of low-quality counterfeit shoes are long gone. The production of counterfeits has improved dramatically in recent years, as has the quality.
Packaging has been vastly improved, which explains why so many examples of counterfeiting go unnoticed. As a result, we must all exercise caution when purchasing footwear.
What should you do if you discover or purchase fake shoes at Footlocker?
Here’s what you should do if you ever find yourself in such a predicament. Managers at Footlocker stores are in charge of dealing with such situations.
Bring all of your receipts, as well as the shoe itself, to demonstrate that it is a fake and to request a refund. Footlocker is noted for having a generous return policy.
If you placed your order online, request a refund and file a complaint. Don’t forget to leave a detailed evaluation online so that other people aren’t fooled into buying bogus sneakers.
See more useful articles at my website newjordan2019shoes.com.